We don’t take fees.
We build alignment.
Our model is built on alignment.
We back ambitious brands with strategy, cultural insight, and network access. Our role is to strengthen what already exists, supporting founders and unlocking growth in ways that endure.
Co-found
We work alongside founders from the very beginning. From shaping early ideas to building market-ready ventures, we focus on creating brands with the potential to become lasting icons.
Rebuild
We partner with overlooked and underperforming brands. By refining strategy, sharpening identity, and unlocking cultural relevance, we prepare them for long-term growth and renewed strength.
How we create value
Strategy
We define clarity, positioning and sustainable direction. Our focus is on building brands that endure rather than follow short-lived trends.
Cultural Insight
We place brands within culture, not just markets. This ensures their relevance lasts and resonates across audiences.
Network Leverage
We connect brands to distribution, talent and capital. These connections accelerate growth and unlock new opportunities.